How to Properly Use the Power of YouTube to Promote Your Martial Arts School

Martial Arts has made a huge comeback over the last 10 years, and one of the best ways to get your school noticed is to incorporate the power of YouTube into your advertising campaigns.  YouTube currently has over 1 billion users each month, making it a powerful tool for anyone who wants to get their business noticed.

Benefits of Using YouTube

In addition to simply getting your Martial Arts school noticed, YouTube is also a powerful tool that can generate more interest in your Dojo.  This means more enrollments and more income for you.  In addition to using YouTube to generate more interest, you can also use it to provide information to your students, and any others who might benefit from the information.

Video is quickly becoming one of the most popular means of getting information, and 60% of all of the internet traffic is made up of video viewing.  The advances in technology have made it possible for people to watch videos nearly anywhere using their smart phone or other internet device, and these are all opportunities to get your school noticed.

Creating YouTube Videos

When creating the YouTube videos you want to use to promote your business, there are endless possibilities.  You can create training videos, gym tours, and instructional videos, or you can provide welcome videos for new students who have signed up that will tell them what they need to begin class.

How many times have you seen a video that others have shared, and you shared it yourself?  These types of videos are called viral, and they a goldmine for getting your school noticed.  It is actually quite easy to create this type of video, but there are some things to keep in mind:

  • The video needs to be short and to the point.
  • It needs to have some type of WOW factor, either an incredible martial arts move, or something that is unexpected.
  • If possible, try to incorporate humor and surprise to get people more interested.
  • If possible, create your own video (or pay to have one made) so that it includes your brand, the name of your school, and your logo rather than using a generic video that others might be using as well.
  • Be sure to include a link to your home page at the end of the YouTube video, as well as on the video’s page so that viewers do not have to try to find you via search engines.
  • Remember that while you are creating the video for YouTube, you can also use it in many other ways, including email campaigns.
  • Plan to include links to your videos in your advertising materials, on your web page, and on social media sites.

YouTube is one of the most popular sites on the internet, and it continues to grow.  If you are ready to get your Martial Arts school noticed, you need to include it as a part of your advertising campaign.


Recent Posts

Scott Jorgensen Returns to 135
Combat Corner Professional Scott Jorgensen returns to the UFC Bantamweight Division this Nov 21st for the TUF Latin America 2 Finale. Jorgesen has had a rough year battling a MRSA infection in his ribs, suffering a MCL tear all, which climaxed with a loss to Gamburyan. But the Combat Corner Professional is ready to return to
Combat Corner Team Wrap Up
It was a busy week as Combat Con 2 was under way, and 3 Combat Corner Professionals also fought over the course of 2 days, and at 3 different promotions. At UFC Fight Night 77, Corey Anderson dominated Fabio Maldonado. The Combat Corner Professional has improved vastly in each fight. With his crisp and clean striking
Tuesday Striking Tips with Duke Roufus
Tuesday Striking Tips from the Duke Roufus Striking University with UFC Fighter, Alan Belcher. As Duke breaks down a proper defense to, and some inside tips on countering. Watch the video below for a more in depth guide. Stay tuned for more videos! For more info visit  
Combat Corner ECO 3.0 Series Gi Continues to Receive High Ratings
The Combat Corner ECO 3.0 Series Gi continues be one of the most affordable and highly praised from various Brazilian Jiu-Jitsu practitioners. Consistently receiving high ratings on websites, and blogs. Not to mention ranked #9 top 10 Gis in 2014, and moving up in rank in 2015 to the #3 spot. Along with an older review
Mike “Biggie” Rhodes Extends Win Streak
Combat Corner Professional, Mike “Biggie” Rhodes makes a return at the Prestige Fight Club after making quick work over his last opponent. Rhodes extends his win streak with a Rear Naked Choke over Taki Uluilakepa in the 3rd round showing Rhodes isn’t ready to quit. A big congrats to the Combat Corner Professional, and great
Pad Holding Tips with Duke Roufus and Scott Cushman
The first official installment of the Duke Roufus Striking University on the Combat Corner Blog. This week, Coach Duke Roufus and Coach Scott Cushman show more tips on proper pad work. Also Duke Roufus wants to hear what you want to see in the next video. Just comment on his Facebook page, Twitter, or Instagram account

Combat Corner

Combat Corner Professional is a martial arts equipment manufacturer founded by professional fighters in 2007. Using only the best raw materials, innovation and cutting edge designs we supply many of the most respected fighters & teams in the world. With our eyes, ears & fists in the gym we are able to stay connected and relevant to the needs of all athletes beginner to pro. Who’s in your Corner?

(888) 991-8789 | N56W16865 Ridgewood Dr Unit 200 Menomonee Falls, WI 53051